Authentic Facebook Marketing for Yoga Teachers

A No-Bullshit Blueprint for Creating a Kick-Ass Yoga Community (Online & Off)

Have you ever wished someone would take you by the hand and show you exactly what to do, step by step, to create a painless online marketing system for your yoga career?

Wish granted...

We've taken everything we've learned from years of research, study, and experimentation and turned it into a simple step-by-step blueprint to creating your own thriving yoga community online.

The best part is...

This course is specifically for yoga teachers!

We take the mystery (and the sleaze) out of online marketing and give you a simple plan to create steady growth on your Facebook page, in your workshops, in your classes — and in your bank account!

The end result? You'll have the confidence and capability to market yourself online, efficiently and effectively — while staying completely true to your authentic self.

Photo copyright Zhou Zihan.


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Meet Your Teachers


Stephen & Jane
Stephen & Jane

Together, we have personally experienced the crazy rollercoaster of marketing yoga online. We’ve spent the last few years training, learning, and experimenting with our own online brands to discover what really works when it comes to marketing yoga teachers.

We are not social media marketing gurus, we don't speak like techie robots, and we have been through the same struggles you are experiencing now.

We’ve heard the same advice that you’ve been given — Spoiler alert! Most of it is terrible! — and we know exactly how hard it can be to figure this stuff out.

But it doesn't have to be hard! We want to share everything we’ve learned with you, to give you a step-by-step path to using Facebook to build your yoga career.

Damn, we wish we’d had this training course back in 2012!


 
So what does the course include?

Module 1: Establishing Your Brand
Without a strong foundation, marketing yourself is about as easy as doing handstand in quicksand. Module 1 is all about building a solid foundation on Facebook so you can create more impact with less effort.
In Module 1, you will learn...
  • How to stay authentic on Facebook.
  • The benefits of using Facebook as your main online space.
  • Why brand and authenticity go hand-in-hand.
  • How to discover your authentic brand and your Brand Mantra.
  • All the rules, tools, and tech you need to create a dazzling Facebook cover photo.
...plus so much more!

Module 2: Shares & Likes
Shares and likes are the bread and butter of your Facebook Yoga Page. Getting people interested and involved in your Page is not just a matter of luck (or waiting for Mercury to be in retrograde). In Module 2 we lay out proven, no-bullshit techniques to get more people liking and sharing your page and your posts.
In Module 2, you will learn...
  • A simple plan to get your first 108 (or 1,008) likes from people who really matter.
  • What to share so you don’t come off as an egotistical self-promotion machine.
  • How to post consistently (and why it's crucial that you do) without annoying your students.
  • How to schedule your Facebook posts ahead of time to save yourself a LOT of time.
  • The anatomy of an engaging Facebook post.
  • Why video posts win every time (and how you can easily create them).
…plus so much more!


Module 3: Promoting Your Yoga Events
Here’s where your hard work really pays off ($$$). Once you have a thriving community on Facebook, you will use your Page to promote your workshops and events. Module 3 is all about creating Events that get noticed so you get more students signing up for your yoga events.
In Module 3, you will learn...
  • Exactly what to include on your event page to get more views and responses.
  • How to choose a great event cover photo.
  • Tips on writing clear, effective descriptions.
  • Who to invite, when to invite them, and how to share for maximum impact.
  • A complete guide to boosting your events on Facebook.
…plus so much more!


So, to break it down...
You get 9 video lessons clocking in around 30 minutes each. That's 3 videos in each module, math fans!
Plus, each lesson includes a BONUS download. Yep, you guessed it, that's 9 downloads, including:
  • Step-by-step tutorials to help with the tricky bits.
  • Cheat sheets to move you forward if you get stuck.
  • Checklists to use when you put this stuff into action.
  • Workbooks to guide you through your homework.
 

Frequently Asked Questions


When does the course start and finish?
The course starts November 12, 2016 and you will have lifetime access! It is a completely self-paced online course — you decide when you start and when you finish. Ideally, we suggest you do one lesson per week and take a couple of hours each week to do the homework and action items we assign at the end of each lesson. If you do this, the entire course should take you 9 weeks to complete.
How long do I have access to the course?
How does lifetime access sound? After enrolling, you have unlimited access to this course for as long as you like - across any and all devices you own.
What if I am unhappy with the course?
We would never want you to be unhappy! If you are unsatisfied with your purchase, contact us in the first 30 days and we will give you a full refund.
I don't have a website, a Facebook page, or any online presence at all. Is this course good for me?
Absolutely. Authentic Facebook Marketing for Yoga Teachers is all about building a solid foundation on Facebook and then using that to build your yoga marketing strategy.
I’ve already tried marketing myself on Facebook and I hated it (plus it didn’t work)! Should I still join this course?
I’ve already tried marketing myself on Facebook and I hated it (plus it didn’t work)! Should I still join this course? Yes!!! You are not alone. We struggled on Facebook for years before we finally learned to use it effectively, efficiently and in a way that we actually enjoy! We want to pass that info on to you.
I’m super busy. Do I have to fit live training sessions into my crazy schedule?
Nope. All the training videos, tutorials, and cheatsheets will be available to you as soon as the course opens. That means you can go at your own pace, taking longer when you need to, and zipping through the material when you have the time. Lucky you!
How many hours a week do I need?
You can do as much or as little as you like per week. But we do believe in the power of consistent effort, so ideally you would set aside two or three hours per week (all in one chunk or spread throughout the week) to take the lessons and work on your assignments and action items.
Am I going to be bored out of my skull during this course?
Trust us, we’ve sat through enough dull online training courses to know that there’s nothing worse than listening to a “teacher” drone on and on about something that won’t help you. We’ve kept the lessons short and action-packed, so you’ll come away from every lesson with new tools you can start using right away. Also, we’ll try to be funny every once in a while. A for effort, right?